Final Chapter Stars New Lego Toys From “Rogue One: A Star Wars Story” And Kicks Off Global UGC Contest
Written, directed and produced by a team of Star Wars superfans, the final installment of the stop motion Go Rogue YouTube series will debut tomorrow. The four-part series previews key toys from the new “Rogue One” line before they hit stores Sept. 30.
The Go Rogue video series follows the imagined adventures of “Rogue One” toys seeking LEGO Star Wars Death Star set building instructions that have been misplaced by the Empire (no film spoilers here!). In the exciting conclusion, the Rebels must rely on their wits, courage, and building skills to rescue one of their own from Director Krennic and escape with the LEGO building instructions. The fate of the Galaxy hangs in the balance.
The Go Rogue series conclusion will feature new LEGO Star Wars toys in action, such as AT-ST Walker, Krennic’s Imperial Shuttle, along with new mini figure characters Jyn Erso, Director Krennic, Cassian Andor, K-2SO, Baze Malbus, Chirrut Imwe, Death Troopers and more. In all, more than 20,000 LEGO bricks were used in this production. Long favored by stop motion animators, LEGO-related videos account for more than 20 percent of Star Wars fan-generated content on YouTube[1].
Chapter 4 brings the fan-created toy-sized adventure to a close and leads into a global user-generated content (UGC) contest for fans to create and enter their own 2-minute videos beginning Sept. 30. Winners will attend an advance film screening at Lucasfilm in San Francisco and see their own story on the big screen. More information is available at StarWars.com/GoRogue for ages 13+, and for parents of kids ages 8-12, have them visit Disney.com/MyRogueStory. Fans also can join the global #GoRogue conversation on social.
